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Cookie Policy
Introduction
European Union legislation establishes that websites using cookies—practically all of them— must inform users about their use and obtain their consent to employ them.
Legal Framework
– Electronic Privacy Directive (2002).
– Amendment to the law (26 of May 2011).
– Privacy and Electronic Communications Regulation (PECR – United Kingdom).
– General Data Protection Regulation (GDPR, 2018).
This means that users must be able to choose which cookies to accept (except those strictly necessary).
Information to Users
In addition to obtaining consent, clear information must be provided in a Privacy Policy or in a Data Protection Notice.
Methods for Obtaining Consent
- Pop-up windows: allow requesting consent, but can affect user experience.
- User preferences: settings that are remembered through cookies.
- Direct interactions: clicks, buttons, or actions that activate functionalities.
- Visible notices: in headers or footers that inform about analytical cookies.
- Third-party cookies: require special care and more information.
Cookies must not be installed until the user gives their express consent.
Cookie Management Tools
There are tools that allow accepting or rejecting analytical, marketing, or advertising cookies, as well as modifying or withdrawing consent easily. They also serve to record and evidence user consent.
Cookie-Free Alternative
Some companies opt for cookie-free websites (simple informational pages). However, this can limit competitiveness, advertising revenue, and traffic analysis.
Conclusion
Each website owner must evaluate how to implement these measures according to the nature of their business and the use they make of their site.
Accept Cookies